Does your market think you’re too expensive?
Do you often get the temptation to revise your pricing down because your market thinks your prices are too high? Does your market think you’re too expensive? Do you almost get a deal and [...]
How kind are you to your customers?
Customers notice. People in general and customers in particular have a remarkable ability to notice, remember and or forget how they are treated by those that provide service to them. They are [...]
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I cherry-pick high quality clients and ignore the rest. Here is why it’s working
Are you in need of high-quality clients? Who isn’t? In business, as in life, every outcome is a product of its factors. The results of your marketing are largely based on the quality of [...]